Work (ALL)

All Online Media Branding Printed Media Illustrations

Printed Media, Branding, Online Media

Branding and packaging

2024

Funky Sturgeon Caviar

Together with Lili Frech, we delivered a complete branding package that included packaging, web design, social media templates, and a digital catalog. Three versions were provided, one of which featured a custom typeface inspired by the shape of caviar. The branding has a vibrant and playful tone, as the target audience for this product is Gen Z. While bold, it distances itself from a childish aesthetic. The typographic element achieves an effortless yet professional feel.

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Branding

Logo

2023

Tenderness

Tenderness is a curated editorial platform and independent publishing studio based in Amsterdam and Berlin. In case of their logo, they were looking for something delicate and feminin but yet distinctive and expressive.

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Online Media, Branding

Campaign

2022

Buy Nothing Day

As the opposite of Black Friday, ‘Buy Nothing Day’ encourages people to devote more time to their mental wellbeing rather than purchasing yet another meaningless commodity. The campaign also offers events with presentations on mindfulness and psychology to help safeguard participants’ mental health.

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Printed Media, Branding

Umbrella Branding

2022

Gerbeaud

The brand identity for the three high-class establishments evokes nature around us. Sustainability and local production are major priorities for the Gerbeaud company. Their team is quite small, but they prepare most of their ingredients themselves. Although they have great histories, a progressive and fresh outlook is just as important for them. I used visual elements that are modern but organic at the same time.

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Printed & Online Media, Branding

Branding and packaging

2024

Caviar Boost

Caviar Boost is a high-end food supplement. The target persona is in their 30s or 40s, upper class, and attentive to their health. The design is elegant, and the packaging has a soft yet luxurious feel, featuring an embossed box. As with the other caviar design, this product incorporates circles, but here they serve as supporting decorative elements. The branding is less bold and more sophisticated.

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Printed Media

Artist Book

2022

Glamour

For my artbook ‘Glamour’ I sampled material from the online editions of magazines designed for women such as Glamour, Elle, Kiskegyed etc. I collected and highlighted articles that are typical in their approach to talking about women. I used a format that distorts most parts of the texts except the ones exhibiting stereotypes, thus making them more visual.

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Printed Media

Artist Book

2022

background photo – Fortepan _ Kurutz Márton

Salad

This artbook is made for all the vegans whom was asked what they eat on a daily basis by their relatives and friends on the dinner table. The name of this book is Salad, because this is the first guess of strangers if they think about a vegan diet. It consists of different postcards with vegan recipes on their back so you can send these for all of your curious ones from your social circle. The front of the card illustrates the ingredients of the dish, as if they were parts of one great plant.

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Printed Media

Editorial Book Series

2022

New Chapter Layout

Signage system for the institutions

Layout and inside cover potter

MOME book design

My project was inspired by the enormous spaces of the MOME campus. Therefore, I used wide margins, and chose a very clean aesthetic for my design. To distinguish the courses and institutes, I created a sign system, which can be used on the covers or as a pattern on the inside.

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Printed Media

Artist Book

2023

Luminosity

On a journey, the new experiences and memories can often lead to a shift in the way we think, letting us see things from a new perspective. In my artbook, I visualised this process with collages of photos taken of my own experiences.

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Printed Media

Poster

2023

Blood Donation Campaign

These posters were made for a blood donation campaign in Hungary. The task was to reach two age groups, below and above the age of 30. Both posters were exhibited in the Hungarian National Museum in Budapest.

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Printed & Online Media

Poster

2022

On Fire

This poster was made for the short film ‘On Fire’ by Richard Kelemen. The key symbols of the movie appear as a strange clock on the poster. The clock is highlighted by a red light resembling a hand, creating the same tension that we can feel watching the film.

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Online Media

Web design

2022

Type Specimen

I chose Garamond for my Type Specimen university project. I found old specimen books and was amazed by how accurate they are even today. My intention was to use this historical font in a contemporary and modern way. I transcended the limits of its use by trying it on mediums that had not existed at the time of the font’s creation.

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Online Media

Social Media Plan

2023

Antigone

This project is based on the research I conducted for my thesis on ‘IM’ (a young adult magazine published between 1965 and 2015 in Hungary). I examined the changes in the reading habits of young adults and how digital innovations affected them. Young people today tend to think more visually, in a less linear way, and consume shorter texts. This trend was exacerbated by the widespread use of the internet in most families. The everyday use of social media among teenagers led me to experiment with publishing a book on Instagram.

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Online Media

Website

2024

Inakono

Inakono is a Brussels-based e-commerce brand specializing in interior design. Through their website, they convey an elegant, high-quality aesthetic. The minimalist design allows the products to shine, making it easy for customers to navigate.

While some functions of the website are still under development, you can already access it at inakono.com

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Online Media

Illustration and Data visualization

2023

Pull the Plug

Illustrating the current state of phasing out fossil fuels, based on the report of Climate Action Tracker. My aim was to visualize renewable energy and fossil fuels in an abstract way, and to bring positive energy despite the fact that no countries are currently on track to net zero. This is meant to signify remaining hope.

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Online Media

Illustration

2023

Side Effects

This piece was made for the open call of Tenderness Press. The theme was period pain.

I have always suffered from very painful menstruation, often fainted or vomited because my body couldn’t handle it. My illustration captures the stress of not having your period on time, the cramps and the pills you have to take to escape them.

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Online Media

Illustration

2021

Pilinsky Illustration

Illustrating the intense and disruptive world of the Hungarian poet, Pilinsky’s work, ‘Mondom neked’. My illustrations were exhibited at Hungary L!ve Festival in New York in the theme of what it is like to live in Central and Eastern Europe.

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Printed Media

Card Deck Design

2021

Graphicard

Each card in this deck features an illustration for a piece of graphic design jargon, so the player can learn something new in every round.

This work was exhibited at Graphifest in Budapest (a yearly selection of graphic design works).

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Online Media

Title Animation

2021

Blue Velvet

My opening credit for Blue Velvet captures the tension and complex relationship between the main characters. The flowers stand for the two female protagonists, while the black hand refers to the negative character, Frank. The hand destroys the flowers, just like what Frank did to Dorothy.

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All Online Media Branding Printed Media Illustrations

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