I’m Vivien, a graphic designer and illustrator based in Budapest, specializing in creating innovative, strategic visual solutions for brands.
With experience in branding, packaging, and illustration, I’ve had the privilege of working on diverse projects, including Funky Sturgeon Caviar, Sewergy, and Tenderness. My work blends conceptual design with a focus on socially responsible practices, and has been exhibited in Seoul, New York, and Budapest.
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2024
Funky Sturgeon Caviar
Together with Lili Frech, we delivered a complete branding package that included packaging, web design, social media templates, and a digital catalog. Three versions were provided, one of which featured a custom typeface inspired by the shape of caviar. The branding has a vibrant and playful tone, as the target audience for this product is Gen Z. While bold, it distances itself from a childish aesthetic. The typographic element achieves an effortless yet professional feel.
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2022
Gerbeaud
The brand identity for the three high-class establishments evokes nature around us. Sustainability and local production are major priorities for the Gerbeaud company. Their team is quite small, but they prepare most of their ingredients themselves. Although they have great histories, a progressive and fresh outlook is just as important for them. I used visual elements that are modern but organic at the same time.
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2024
Caviar Boost
Caviar Boost is a high-end food supplement. The target persona is in their 30s or 40s, upper class, and attentive to their health. The design is elegant, and the packaging has a soft yet luxurious feel, featuring an embossed box. As with the other caviar design, this product incorporates circles, but here they serve as supporting decorative elements. The branding is less bold and more sophisticated.
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2022
Type Specimen
I chose Garamond for my Type Specimen university project. I found old specimen books and was amazed by how accurate they are even today. My intention was to use this historical font in a contemporary and modern way. I transcended the limits of its use by trying it on mediums that had not existed at the time of the font’s creation.
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My Services
I offer a range of design services tailored to meet the unique needs of each client, whether you’re an established brand or a new project looking to make an impact. My focus is on creating visually compelling and strategically effective designs that help brands communicate clearly and stand out in a crowded marketplace.
I help businesses establish strong, cohesive visual identities that resonate with their target audience. From logo design to full brand systems, I ensure that every element reflects your brand's core values and vision.
Digital Design
From website graphics and social media visuals to digital ads and email templates, I provide high-quality design solutions optimized for the digital space. I create designs that are not only visually appealing but also optimized for performance, ensuring your digital presence stands out and effectively communicates your message.
Whether you need posters, brochures, business cards, or other printed materials, I design printed collateral that reflects your brand’s identity and ensures your message is communicated clearly. My designs balance aesthetics with functionality, creating print materials that leave a lasting impression.
Packaging Design
I create packaging that tells a story and enhances your product’s appeal. Whether you’re launching a new product or rebranding an existing one, I design packaging that’s both functional and visually captivating, helping your product stand out on the shelf.
With a passion for illustration, I offer custom artwork that complements and enhances your branding. My illustrations are designed to evoke emotion, convey messages, and add personality to your brand’s visual identity.
Socially Responsible Design
In addition to traditional design services, I am passionate about creating designs that promote social good. I collaborate on projects with a focus on sustainability, ethics, and creating positive change through design.